The wait for many is over, as the Barclays Premier League action starts this weekend!
Football is a great way to bring people into your pub, especially if you're close to your local ground, or show games on TV. Make sure you take advantage of your location by appealing to local fans.
To stand out amongst your competitors, why not offer a 'loyal fans' discount and offer reduced prices to customers wearing the team's shirt? If you're slightly further away, why not advertise to the away fans?
With every home game comes anywhere from 100 to 1,000s of away fans, all looking for somewhere to eat and drink before and after the game. The best way to get them in is a welcoming appearance and great offers on food and drink. Why not have offers on some familiar pub classics like burgers and chips, fish and chips or gammon & eggs? Or you could even showcase some local delicacies?
So don't forget to check the fixture list, and don’t be caught out by early or late kick-offs or weekday games ... but most importantly make sure, you are fully stocked up!
Booker Wholesale have some great new wholesale drink deals starting on 13th August to help with this, such as Bulmers Original and Pear 12x568ml at £12.49, Carling 11 gallon kegs at £94.99, Stella Artois NRB 24x330ml at £13.99, Peroni 24x330ml at £19.99, and Coke / Diet Coke Contour NRB 24x330ml at only £9.49
So, head down to your local branch, or order online now to take advantage of these great deals!
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